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13 Fishing - Decent Aluminum - Inline Ice Reel - RH

An all-around workhorse on the ice, the Descent Aluminum offers a fully machined aluminum spool to increase drop speed. Efficiently drop any sized ice lure with zero line twist and present your offering in a more natural way for more Strikes! This model b
C$84.99

13 Fishing - Decent Aluminum - Inline Ice Reel - LH

An all-around workhorse on the ice, the Descent Aluminum offers a fully machined aluminum spool to increase drop speed. Efficiently drop any sized ice lure with zero line twist and present your offering in a more natural way for more Strikes! This model b
C$84.99

Tactical Fishing Gear - CORK - Ice Rod - Jig

Meet the all new Tactical Ice Rod Series, rebuilt from the ground up to give ice anglers the ultimate edge when the bite is subtle and the conditions are unforgiving. Every detail has been upgraded to deliver sensitivity, strength, and unmatched performan
C$69.99

St. Croix MUSKY X

Exceptional value. If you want lightweight, sensitive, and durable technique-optimized musky rods with multiple handle styles to suit your personal preferences. Fish small spinners to big rubber with 100% St. Croix quality and performance at a great price
C$334.99

Fenwick Eagle Travel Spinning Rod 66L - 3pc

The all new Eagle® has been redesigned from top to bottom. A tradition of innovation and technology is what we relied on while building the all-new Fenwick® Eagle®. Constructed with a blend of 24 and 30 Ton intermediate and high modulus graphite and a pro
C$89.99

Shimano SLX XT Baitcasting Reel

Expanding upon the reputation that has made the SLX series of low-profile reels a household name, the all-new SLX XT A adds SilentTune technology and incorporates Shimano's SVS Infinity Braking System so anglers can make on-water adjustments with ease.
C$199.99

Eagle Claw AIPICK Ice Safety Picks

Ice safety picks are as much a necessity for anglers as ice cleats. Designed with sharp stainless steel spikes, polymer handles, and safety cords.
C$14.99

Rapala Magnum Folding Ruler 60"

Get accurate measurements of all your fish. Includes fold up end wall to bump fish against for extreme accuracy. Ruler features large, easy-to-read numbers molded into high impact plastic, large enough to show up in photos. Includes both inches and centim
C$34.99

ST CROIX MOJO MUSKY CASTING RODS

Mojo Musky Trigon Casting Rods feature proprietary St. Croix Rod technologies IPC, FRS, TRIGON, and GRASP II.
C$399.99

Shimano Convergence

A true "go anywhere, do anything" rod
Lightweight carbon blank for added sensitivity and power
Fuji reel seat to offer anglers all-day comfort and increased sensitivity to detect the lightest of bites
C$74.99

Martin Complete 5/6 8' Fly Kit 6#

The most complete fly outfit in the marketplace. Martin 5/6 rim-control fly reel, 3-piece 8' 5/6-weight rod and a custom fly assortment. One of America’s oldest brands of fly reels, Martin has long been a firmly anchored rock in the river of fly fishing,
C$64.99

Splash Jr Pk 4' 2Pc Ml Spincast Combo 6#

(Purple) Help your growing angler take their fishing adventure up a notch. Splash™ Jr. combos are expertly designed for kids ages 6-9 to make fishing fun, easy and hassle-free. Featuring bright colors, a durable fiberglass rod with a comfy EVA foam handle
C$29.99

Wilder Sc 4'3" 2Pc Combo 6#C

(2pc combo) Get into gear with a spincast rod and reel that fits your age, size and style. This easy-to-use and easy-to-store Wilder spincast combo is made with all-metal gears to stand tough for many fishing trips to come. Not sure which combo is appropr
C$44.99

Dock Demon Purple 30" 1Pc M Sc Combo 6#

There’s a lot to like about this small but mighty rod and reel combo. The 30-inch solid fiberglass rod is virtually unbreakable and rigid enough to perform. And the push-button reel allows effortless casting. Perfect for all types of fishing. Now appearin
C$27.99

Plano Weekend Tackle Bag, 3700, Army Green/Yellow

Introducing the Weekend Tackle Bag equipped with cutting-edge features for unparalleled functionality – the Molded Water-Proof Base ensures a robust, waterproof foundation, keeping your gear dry on wet docks, boat decks, and shorelines.
C$74.99

Penn Rival Line Counter Reels

The PENN Rival was engineered to be an extremely versatile all-around reel at an affordable price. Features a lightweight graphite frame and sideplates with aluminum frame rings for improved rigidity to prevent frame-flex.
C$124.99

Daiwa Sealine Line Counter Reel

sealine SL-3B reels come in eight sizes and are a must-have addition to any serious big water trolling arsenal, whether freshwater or saltwater themed. Eight models are available in the series to cover a wide range of conditions and species considerations
C$184.99

Okuma Coldwater A-Series Line Counter Reels

Introducing the new Okuma Coldwater "A" Line Counter Reels – the ultimate tool for precision trolling and line management on the water. Crafted with precision engineering and packed with innovative features, these reels are designed to meet the demands of
C$209.99

13 Fishing Black Betty FreeFall XL - Right Handed

Black Betty is back to claim her spot at the top of the ice fishing world. The revolutionary FreeFall trigger allows hard water anglers to use their flasher, hit specific depths, and get instant hookups by releasing the trigger in the target zone. The sys
C$169.99

13 Fishing Black Betty FreeFall XL - Left Handed

Black Betty is back to claim her spot at the top of the ice fishing world. The revolutionary FreeFall trigger allows hard water anglers to use their flasher, hit specific depths, and get instant hookups by releasing the trigger in the target zone. The sys
C$169.99

STRIKEMASTER - Lazer Hand Auger -8" Repl. Blades

Chrome-Alloy Stainless Steel Blades for Lazer Hand Augers. Includes four blade screws and two blades.
C$79.99